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Personal Brand Module 1: Building your personal brand

Developing a professional identity that enhances your reputation and visibility.

  • Intermediate ability
  • 1-3 hrs
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Investigating what personal brand is, why to have one and how to develop your own. Using the tools employed by successful corporate brands, such as brand 'tone of voice' and 'personality', we investigate the planned and unplanned impact you have in a variety of communication settings and give you the tools to do a personal brand audit.

In the practical session, you'll uncover your values, how you personally are valued and how this fits with the wider corporate brand and values. You’ll work to develop your personal brand and discover where it needs to 'fit in' versus differentiate from your peers. We test each participant's personal brand to the group and begin to develop a unique personal identity.

Your key takeaways

  • An understanding of the what, why and how of building a personal brand 
  • A route-map for developing your authentic personal brand to boost your professional impact
  • Greater awareness of your personal and professional impact 
  • Developing an aspirational personal brand to suit your business ambitions
  • Beginning to differentiate yourself from peers

Pricing and format

This course is available upon request within your company – available across the UK, Europe, the Middle East and North America.

Please get in touch to discuss pricing.

Interested in hosting this course?

If you're interested in hosting this course at your company, or would like to brainstorm your requirements, please get in touch with us today.

Interested in this course?

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Ginger offers transformative training to help leaders become courageously authentic, compelling communicators who drive change in their company, industry and beyond.

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